商务英语函电技能训练 教学课件 王黎明chapter 3 business negotiation chapter 3 business negotiation.pdf

Chapter 3 Business Negotiation 商务英语函电技能训练 Contents Objectives of Training Objectives of Training Part I Enquiry and Offer Part I Enquiry and Offer Part II Counter–offer and Acceptance Part II Counter–offer and Acceptance 商务英语函电技能训练 Objectives of Training • To let students know channels for getting enquiries from prospective buyers; • To enable students to analyze enquiries and make offers properly; • To strengthen students’ abilities to deal with counter-offers; • To familiarize students with related terms and useful expressions of enquiry, offer, counter-offer and acceptance; • To acquaint students with some names of arts and crafts 商务英语函电技能训练 Part I Enquiry and Offer Probably Working Environment Probably Working Environment Training Guidelines Training Guidelines Specimen Letter Specimen Letter Training Training Summary of Training Summary of Training 商务英语函电技能训练 Probably Working Environment John Chen is a salesman in Ningbo Tianyi Import Export Co., Ltd., which specializes in exporting various kinds of arts and crafts covering photo frames, artistic candles, tea sets and jade Buddhism ornaments etc. The company was founded in 1987 and the business scale has expanded dramatically since then. It sells products to over 100 countries in 5 continents. The sales volume in 2009 reached US$ 170 million and it ranked one of the Top 500 Exporters in China. 商务英语函电技能训练 Probably Working Environment Meanwhile, Ningbo Tianyi Import Export Co., Ltd is a registered user of Alibaba and always receives enquires from the website. John Chen’s responsibility is to answer all the enquiries and make transactions accordingly. Tom Lee is the manager of Import and Export Department and he w