商务英语函电技能训练 教学课件 王黎明chapter 2 chapter 2 Estblishing business relations.pdf

Chapter 2 Establishing Business Relations 商务英语函电技能训练 Contents Training Objectives Training Objectives Probable Working Environment Probable Working Environment Training Guidelines Training Guidelines Specimen Letter Specimen Letter Training Training Summary of Training Summary of Training 商务英语函电技能训练 Objectives of Training To enable students to search for prospective dealers with the help of the Internet; To familiarize students with the structure of letters aiming at the establishment of business relations as well as related terms and useful expressions; 商务英语函电技能训练 Objectives of Training To acquaint students with some names of toys; To strengthen students’ ability to analyze cases and write letters on the establishment of business relations. 商务英语函电技能训练 Probable Working Environment Liu Min is a newly graduated student, who is now working in the Import Export Department of Ningbo Tiantian Toys Co. Ltd., which is a foreign trade company specializing in the export of various toys. The products handled by the company cover ten categories over 30 thousand 商务英语函电技能训练 Probable Working Environment varieties such as wooden toys, plush toys, educational toys, plastic toys, battery operated toys, inflatable toys, sport toys, and model toys. Since 1980, the products have been mainly sold to countries and regions such as America, Japan and Europe. At present, the company is planning 商务英语函电技能训练 Probable Working Environment to expand its business into Canadian and Malaysian markets. Mr. Chen, manager of the Import Export Department, hopes that Liu Min can share the responsibility by searching for new customers. One day, Liu Min saw a post on the website of Alibaba: 商务英语函电技能训练 Probable