商务英语阅读Unit 7 Globalization.ppt

5.MoreInformationForeignLanguageTeachingandResearchPressEffectsofglobalizationCulturalGrowthofcross-culturalcontacts;adventofnewcategoriesofconsciousnessandidentities,thedesiretoincreaseonesstandardoflivingandenjoyforeignproductsandideas,andparticipateinaworldculture.SocialDevelopmentofthesystemofnon-governmentalorganizationsasmainagentsofglobalpublicpolicy,includinghumanitarianaidanddevelopmentalefforts.5.MoreInformationForeignLanguageTeachingandResearchPressEffectsofglobalizationTechnicalDevelopmentofaglobaltelecommunicationsinfrastructureandgreatertransborderdataflowthroughtheInternet,communicationsatellites,submarinefiberopticcable,andwirelesstelephones.Legal/EthicalThecreationoftheinternationalcriminalcourtandinternationaljusticemovements;crimeimportationandraisingawarenessofglobalcrime-fightingeffortsandcooperation;theemergenceofGlobaladministrativelaw.高等学校英语拓展系列教程BusinessEnglishReadingCompanyLogo高等学校英语拓展系列教程BusinessEnglishReading商务英语阅读ForeignLanguageTeachingandResearchPressChapter7ForeignLanguageTeachingandResearchPressContents1.Warmup2.TermStudy3.OutlineofTheTexts4.Discussion5.MoreInformationForeignLanguageTeachingandResearchPress1.WarmupWhencomparedwiththedemandsofAsia’schangingcompetitiveenvironment,thelimitationsofWesternmultinationals’existingbaseinAsiatypicallylieinthreeareas:the“long,thinarm”problem,lackofcross-borderintegrationwithAsia,andthebeliefthatitissufficientto“thinkglobalandactlocal.”

ForeignLanguageTeachingandResearchPressAnIntroductionTextBTextAWarm-upquestions1.WarmupForeignLanguageTeachingandResearchPress1.WarmupForeignLanguageTeachingandResearchPressTextA“Consumerswantedtobetreatedasindividualsandtofeelthatthecompaniescaredaboutthem,recognizedthei