高级综合商务英语1-彭青龙--Unit-1-Globalization.ppt
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expatriate (Para. 10) n. An expatriate is someone living in a country that is not their own. v. move away from one’s native country and adopt a new residence abroad example: This paper develops a practical approach for the selection of?expatriate?managers. Part III Words and Expressions at short notice (Para. 12) Upon receiving the notice, as soon as noticed example: The plans are subject to change?at?short?notice. They?have?to?leave?for?France?at?short?notice. Part III Words and Expressions poach (Para. 13) v. hunt illegally secretly, dishonestly persuade someone from another organization to join example: Many national parks set up to provide a refuge, for wildlife are regularly invaded by people poaching game. Companies sometimes poach employees from one another. Part III Words and Expressions Structural Analysis Para. Main Topics Para. 1 An overall introduction of the Walt Disney Company Para. 2-3 The operation of Tokyo Disneyland Para. 4-7 The process of setting up Disney Paris, problems encountered and measures taken Para. 8-13 The reasons for choosing Hong Kong to build the second Disneyland in Asia and things to be considered to ensure its success Discussion 1. What difficulties did Disneyland Paris encounter at the beginning? Exercises I. Speaking People in France worried the park would contribute to the destruction of French culture. French farmers blocked transportation and entry to the parks. Many potential customers instead visited the 1992 Olympics and World’s Fair in Spain or other European amusement parks, because many Europeans were wary that prices might be unexpectedly high. What’s more, the Parisian climate was too much colder to attract many winter visitors to the park. Finally, the no-alcohol policy in the park displeased the German and U.K. visitors. Exercises I. Speaking Discussion 2. How did the company deal with the difficulties? Exercises I. Speaking Disney agreed to make French the firs
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