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外贸英语函电 第十版 课件 CHP13-2 Specimen Letters.pptx

发布：2025-03-23约2.8万字共51页下载文档
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时间：2025.02DUFECHP13-2SpecimenLetters

目录CONTENTS13OnlineMeeting09Employment10Invitation11PromotionalLetter12StudyAbroad05Complaints06Consolation07Decline08JobApplication01Announcement02Apology03Appreciation04Congratulations

AnnouncementPart01

ImpactonCustomerRelationsCommunicationStrategyChangingabusinessnamecanimpactbrandrecognition.Consistencyinbrandinghelpsmaintaincustomertrustandloyalty.

Itiscrucialtoinformallstakeholdersaboutthenamechangetoavoidconfusionandensuresmoothoperations.ImportanceofConsistentBrandingEffectivecommunicationiskeywhenannouncingabusinessnamechange.Clearandtimelycommunicationhelpsinmanagingexpectations.

Utilizingvariouschannelslikeemail,socialmedia,anddirectmailcanensurethemessagereachesallrelevantparties.Informingcustomersaboutthenamechangepromptlycanpreventlossofbusiness.Itshowsrespectfortheirrelationshipwiththecompany.

Maintainingthesameproductsandservicesreassurescustomersthatthecorebusinessremainsunchanged.BusinessNameChange

Anewbusinessopeningisanopportunitytocapturemarketshare.Identifyingthetargetaudienceandtheirneedsiscrucialforsuccess.

Offeringadiverserangeofproductsorservicescanattractabroadercustomerbaseanddifferentiatethebusinessfromcompetitors.MarketEntryStrategyThelocationofanewbusinesscansignificantlyimpactitsvisibilityandaccessibility.Choosingastrategiclocationcandrivefoottraffic.

Ensuringthebusinessiseasilyaccessiblebypublictransportorhasampleparkingcanenhancecustomerconvenience.Promotionsanddiscountsduringtheopeningcanattractinitialcustomers.Offeringincentiveslikediscountsorfreesamplescancreatebuzz.

Leveragingsocialmediaandlocaladvertisingcanincreaseawarenessandattractpotentialcustomerstovisitthenewstore.LocationandAccessibilityPromotionalActivitiesNewBusinessOpening

ApologyPart02

01Sincerityin

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