教师用书massmedia传媒英语词汇解释、课文及课后翻译(中传研究生用)Unit2.doc

Unit 2 Newspaper Contents: Keys for Exercises Translation Supplementary Reading Part One Keys for Exercises I. Please answer the following questions based on the article： 1. Not paid subscription，but profit from ad. 2. If the newspaper gives a satisfactory account of that which we think we know，our business，our church，our party，it is fairly certain to be immune from violent criticism by us. 3. Beyond experience: international and national news; within experience: local news. 4. Weekly ，alternative paper，，religious paper，general newspaper，specialized paper etc.5. A variety of features. 6. Through news agencies. 7. Go outside the field of general news and to the dazzling levels of society，to scandal ，and crime，to sports，pictures，actresses, advice to the lovelorn, highschool notes, women’s pages, buyer’s pages, cooking receipts, chess, whist, gardening comic strips, thundering partisanships. 8. Triangle relationship: newspaper depend upon indirect taxation levied by his advertisers upon his readers, the patronage of the advertisers depends upon the editor’s skill in holding together an effective group pf customers. 9. Signed correspondents，executives，men with a knack and flavor of their own. II. Translation Translate the following paragraph into Chinese. 1. 对于期刊的出版发行来说，最接近协议的做法便是在一定时间内的预定，但我相信，这对一家大都市的日报来说并非重要的经济因素。 2. 而我们经常是根据报纸对熟悉事件的报道决定对报纸的好恶，以及是信任还是拒绝它。 3. 除了有关的当事人以外，很少有人能够检验一篇报道的准确性。 4. 因此，报纸都喜欢突出其他各种各样的特色，主要目的在于抓住一个读者群，他们也会关心重大新闻，但是并不挑三拣四。 5. 这些顾客是凭个人经验固定的期望来进行评价的，因为从根本上说，他们对于所读到的绝大多数新闻并不具备独立的知识。 B. Translate the following sentences into English. 1. Two large cities are surrounded by a multitude of small, colorful squares. 2. Barton refused to conform to the usual woman’s role. 3. Our magazines cater to professionals such as lawyers and physicians. 4. Incomes from certain shares may be immune from taxation. 5. I am banking on you to help me with the arrangements. III. Fill in the blanks with the proper form of the word and choose the right Chinese meani