商标翻译中的英汉文化差异（英语专业毕业论文模板）[精品].doc

Cultural Differences in Translation Between English and Chinese Trademarks 商标翻译中的英汉文化差异 （英中文题目要求：小二、加粗；英文Times New Roman，中文宋体） By Supervised by Prof. （要求：双导师上下排列，教授称Prof. ; ,副教授称Assoc. Prof. ; 讲师称Lecturer;助教称Mr./Ms.） May 20th, 2010  Cultural Differences in Translation Between English and Chinese Trademarks（一级标题：小二、加粗） Student: Liu Min Class: 2005110101 Supervisor: Prof. Duan Cheng （与abstract间空一行，小四加粗,双导师supervisor后加s，双导师排成一行，分号隔开；教授称Prof. ; ,副教授称Assoc. Prof. ; 讲师称lecturer;助教称Mr./Ms.。） Abstract（二级标题：三号加粗） （Abstract标题与正文内容空一行，Abstract正文小四，行距20磅；字数220-260间；页边距为默认值） With the rapid development of global economic integration and the adoption of open-up and reform policy, more Chinese enterprises have entered into the global market. They are increasingly realizing the importance of trademarks as well as their translations in stimulating consumption and expanding domestic and overseas market. Trademark, as a part of language, embodies a wealth of connotations of culture. In the author’s opinion, the ……. …… …… This paper consists of three parts. It firstly deals with the trademark and trademark translation, followed by the discussion about the relationship between culture and translation. Then, it analyzes the cultural differences in English and Chinese trademark translation, covering the differences in cultural connotations and the differences in cultural presupposition. Finally, the paper concludes that the translator must pay special attention to the cultural differences in English and Chinese trademark to ensure the translated trademark to avoid cultural loss or distortion. (与key words空一行) Key words (为两词，应分开，小四加粗): trademark; trademark translation; cultural differences（关键词3-6个为宜，用分号隔开，小四字号）；（从该页起编写页眉，内容为：成都理工大学毕业论文（小五号宋体居中）；该页下用罗马字体i编页码，小五号，居中) 商标翻译中的英汉文化差异（一级标题：小二、加粗） 学 生:刘敏 班级：2005110101 导 师:段成 教授 （如是助教老师，请照此称呼：何敏 助教；如为双导师，则排成一行；与摘要空一行，小四加粗）