企业文化的经济学分析外文翻译.doc

本科毕业论文（设计） 外 文 翻 译 原文 An Economic Analysis of Corporate Culture Corporate culture is an important part of an enterprise’s soft strength. Lack of sound and active corporate culture will greatly affect livingness, cohesion and operational efficiency of an enterprise, as well as the ability of survival and development in a long term especially. Currently, the ideas and the practice of corporate culture construction in domestic enterprises lag behind greatly compared with the ones in many successful foreign big companies. The distance in this aspect is one of the main factors which actually impair operational efficiency, ability of stable development and international competition of the enterprises in our country. The lag of idea and practice in corporate culture construction in the enterprises in our country is naturally related with the short period during which our country began to develop market economy and during which the enterprises operate, especially in the condition of market economy. But at the same time, this lag is also highly related with our insufficient research about the theory of corporate culture. Today, in our country, the research in this field is not only deficient, but also remain in the analysis about some superficial problems such as concepts, roles, modes and experience study. It is greatly lack of the analysis which goes deep into the micro-behavior of economic agents, especially via economic tools like the nature and key features of corporate culture, the process and mechanism to establish and develop corporate culture, the environmental conditions and relevant strategies of forming corporate culture, and so on. Consequently, considering the imperious demand in current research and arming at the existing problems of corporate culture in our country, this paper uses analytical tools in economics, especially game theory and evolutionary game theory, to study corporate culture deeply. The first chapter in this paper firstly introduces, induc