如何撰写电子邮件题目？.ppt

Copyright Beiwai English Success Business Writing Unit 1, Lesson 3Emails: Subject Lines Instructional Context Unit 1 – Preparation for Business English Writing Lesson 3 Emails: Subject Lines Recognizing content Revising subject lines Writing effective subject lines Objectives Be more aware of the importance of the “Subject:” line in your emails. Write more effective subject lines that: Attract your reader’s attention. Get the key message across! Warm-up Subjects are important! When a typical mailbox (“Inbox”) is opened, 3 things are visible: sender’s address, subject line, date and time. How do YOU decide which emails deserve your attention? “Inbox” for Email 1. Recognizing content TO DO: Select the key words in each subject line. What information is given/not given? “Price list from Zhang Wei” Given: prices Not given: product type TO DO: Select the key words in each subject line. What information is given/not given? “You are invited to a party at the office” Given: party Not given: date or purpose TO DO: Select the key words in each subject line. What information is given/not given? “Please check the financial figures in the report” Given: financial report Not given: department TO DO: Select the key words in each subject line. What information is given/not given? “Email virus found in attached” Given: virus Don’t open it! 2. Revising subject lines TO DO: Revise the faulty subject lines so that they are more specific and effective. “Recent news” Sample answer: “News on the strike and contract negotiations in Metropolis” TO DO: Revise the faulty subject lines so that they are more specific and effective. “Drawing problem” Sample answer: “Problem in architectural drawing, first floor of West Haven complex” TO DO: Revise the faulty subject lines so that they are more specific and effective. “Schedule” Sample answer: “May training schedule, please confirm” TO DO: Revise the faulty subject lines so that they are more specific and effective. “Price list” Sample an