Cultural diversity and information and (文化的多样性和信息).pdf
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Shachaf, P. (2008). Cultural diversity and information and communication technology
impacts on global virtual teams: An exploratory study. Information and Management,
45(2), 131‐142.
Cultural diversity and information and
communication technology impacts on global
virtual teams: an exploratory study
Pnina Shachaf1
Indiana University, Bloomington
Abstract
Modern organizations face many significant challenges because of turbulent
environments and a competitive global economy. Among these challenges are the use
of information and communication technology (ICT), a multicultural workforce, and
organizational designs that involve global virtual teams. Ad hoc teams create both
opportunities and challenges for organizations and many organizations are trying to
understand how the virtual environment affects team effectiveness. Our exploratory
study focused on the effects of cultural diversity and ICT on team effectiveness.
Interviews with 41 team members from nine countries employed by a Fortune 500
corporation were analyzed. Results suggested that cultural diversity had a positive
influence on decision‐making and a negative influence on communication. ICT
mitigated the negative impact on intercultural communication and supported the
positive impact on decision making. Effective technologies for intercultural
communication included e‐mail, teleconferencing combined with e‐Meetings, and
team rooms. Cultural diversity influenced selection of the communication media.
Key Words and Phrases
Global virtual teams, intercultural communication, information and communication
technology, cultural diversity, channel selection.
1 School of Library and Information Science, 1320 E. 10th St., LI 005A, Indiana University, Bloomington,
IN 47405-3907, Office: (812) 856-1587, Fax: (812) 855-6166, E-mail: shachaf@
1
Introduction
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