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消费电子，智能硬件，工业，农业，自动化，机器

人，服务，教育………

CONSUMERSBRANDS

Cars:ForddriversinSweden

ConsumerInsightsreport

May2024

ConsumerInsightsGlobal

Introductionsurvey

ReportoverviewGlobalsurveymethodology(1)

ThisreportoffersthereaderacomprehensiveoverviewDesign:OnlineSurvey,splitquestionnairedesign

ofForddriversinSweden:whotheyare;whattheylike;Duration:approx.15minutes

whattheythink;andhowtoreachthem.Itprovides

insightsontheirdemographics,lifestyle,opinions,andLanguage:officiallanguage(s)ofeachcountrywith

marketingtouchpoints.AmericanEnglishofferedasanalternative

Additionally,thereportallowsthereadertobenchmarkRegion:56countries

ForddriversinSweden(’’brandusers’’)against

Numberofrespondents:

’’

Swedishcardriversingeneral(’categoryusers’),•12,000+forcountrieswiththeextendedsurvey

andtheoverallSwedishconsumer,labelledas’’all(includingSweden)

respondents’’inthecharts.•2,000+forthebasicsurvey