【2017年整理】新编剑桥商务英语unit_7.ppt

Module 7 7.1 Sales Evaluation only. Created with Aspose.Slides for .NET 3.5 Client Profile 5.2.0.0. Copyright 2004-2011 Aspose Pty Ltd. Vocabulary: Sale terms 2 Reading 2 3 Grammar 4 Speaking: Comparing jobs 5 Reading 1 1 Evaluation only. Created with Aspose.Slides for .NET 3.5 Client Profile 5.2.0.0. Copyright 2004-2011 Aspose Pty Ltd. Reading 1. Work in pairs. Compare the jobs in each of the following pairs. What are the similarities and differences? Say which you would prefer to do and why. * doctor / vet * fighter pilot / airline pilot * school teacher / university lecturer * politician / journalist * manager of a company / manager of a charity Evaluation only. Created with Aspose.Slides for .NET 3.5 Client Profile 5.2.0.0. Copyright 2004-2011 Aspose Pty Ltd. 2. Read the article and find out why more people prefer a career in marketing than in sales. Complete the table below with reasons from the text. Reasons for choosing marketing Reasons for choosing sales - sounds better at dinner parties - has an air of glamour (whereas sales has an unglamorous image) - (many graduates believe) you work on creative PR campaigns and go on lots of jollies - marketing seems more attractive (than sales) - it isn’t as bad as myths suggest - unlike marketing, sales is tangible - it has a direct impact on a company’s results - you meet people and communicate with different personalities - in sales there’s a buzz of a target-driven environment - you can manage millions of pounds of business - make customers happy - it’s incredibly rewarding Evaluation only. Created with Aspose.Slides for .NET 3.5 Client Profile 5.2.0.0. Copyright 2004-2011 Aspose Pty Ltd. Not sold on sales? ‘Hi, I work in sales.’ not a great conversation opener, is it? Not like being a fighter pilot or a director of Medecins sans Frontieres, for example. Unfortunately, a job in sales can’t quite shake off its unglamorous image or associations with something