国家开放大学《商务英语3》形考任务4参考答案.docx
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2022年-2023年最新
2022年-2023年最新
国家开放大学《商务英语 3》形考任务(单元测试 4)参考答案
一、选择填空,从 A、B、C 三个选项中选出一个能填入空白处的最佳选项。(每题 10 分)
1 、Businesses can use free samples to build rapport and
customers products or services.
engage…to…
engage…in…
engage…for…
2、 your price be competitive and date of shipment acceptable, we intend to place a large order with you.
If
Should
If should
3 、 We will have flown for 13 hours by the time we to New York.
will get
get
have got
4、We sell insurance cover, the you pay will depend on the cover you require.
fee
fare
charge
5、So I have a number of other up my sleeve, as well.
tricks
strict
trace
6、Our new type of treadmill release next month.
is due to
is due for
is due
7、An example of soft sell is to distribute free samples customers often respond favorably.
to which
in which
which
8、She is the CEO of Roston Sport Accessories I told you.
who
whom
about whom
9、Moreover, reservations by credit card four weeks guarantee availability of the room size required.
in advance
in addition
in agreement
10、The newly-designed ad brought about a higher click through rate by the end of next month.
will
have
will have
二、阅读理解(每题 10 分)
阅读下面的文章,根据文章内容给题目选择正确的答案。
Hard sell and soft sell are important business terms and useful strategies for sales staff to know and understand. Both of them can work. The effect depends on the type of customers and the type of products.
A hard sell is a kind of more direct and forceful sales tactics. The sales person just keeps explaining how good the product is, why people should buy it and even how the prices might increase if the consumer walks off.
A soft sell is a different approach. The sales person tries to build trust with consumers. He doesn ’t put pressure on them to buy things, just recommending a product and letting the consumers make their own decisions.
An example of soft sell is to distribute free samples to which customers often respond favorably. Businesses can use free samples to
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