无意识与用户体验.pdf
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User Experience, Software Inter-
faces, and The Unconscious
Richard Diamond
Regents College, Inner Circle, Regents Park, London NW1 4NS, United Kingdom
T +44 7825 429007 E richardvladimird@
2 November 2009
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Abstract
Ideas about how to increase unconscious participation in interaction between ‘a human’ and ‘a
computer’ are developed in this paper. Evidence of impact of the unconscious functioning is
presented. The unconscious is characterised as being a responsive, contextual, and autonomous
participant of human-computer interaction. Unconscious participation occurs independently of one’s
cognitive and educational levels and, if ignored, leads to learning inefficiencies and compulsive
behaviours, illustrations of which are provided. Three practical approaches to a study of subjective
user experience are outlined as follows: (a) tracing operant conditioning effects of software, (b)
registering signs of brain activity psychological or information processing meaning of which is well-
explored and (c) exploring submodality interfaces. Suggestions for improvement of current usability
study methods, particularly eye-tracking, are offered. Conclusions consider advantages and difficulties
of unconscious-embracing design and remind about evolutionary limits to a progress in built systems
and environment if unconscious interaction is overlooked or obstructed.
Keywords: design, interface, user experience, human fac
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