美国茶王是怎样炼成的年次创业(How is the tea king made in the United States years and times).doc
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美国茶王是怎样炼成的40年3次创业(How is the tea king made in the United States 40 years and 3 times)
Steven Smith (Steven Smith)s entire career has only one theme, that is tea. He is a rare in the same industry has created a number of the companys serial entrepreneur, never complacent Smith had founded the company and sell, including one of his own company at a price of $9 million sold to Starbucks. Smiths latest venture was founded by Steven Smith Teamaker, which led the company in person.
One day 40 years ago, Smith attended a meeting of the Oregon farmer, then mint oil prices continue to fall, farmers planting Mint face full of gloom, Smith for the farmers to provide a under the circumstances very attractive price, he bought all the mint leaves, and they will start sold to the giant Celestial Seasonings and Lipton tea (Lipton). Finally, he will be the mint tea bag package, and in cooperation with Stash tea company, using their brand sales, with this move, he will change the Stash supplier of herbal tea tea company profit from only $800 a month into a multimillion dollar brand. After that, he founded the Tazo company and eventually sold it to Starbucks. Then he moved to France and began to enjoy life.
However, this state of retirement did not last long. Today, he stood in a long desk, placed on the table with a row of white porcelain cup, like chess pawn, on the inside, he brews the Green Tea mixed with jasmine tea. He held the teaspoon, tasted the tea in the first cup, made a big drinking noise, nodded approvingly, knocked a teaspoon on the open pot, shook off the remaining tea drops, and then tasted the next one.
The gaunt appearance of the 62 year old is reminiscent of Clinton (Bill Clinton). Smith spent his entire career in tea business, and all the businesses he started were born in a place where he rented a studio, a factory, and a tasting room in Portland. Rather than lounging on the French blue coast, Smith prefers tea and tea at the studio.
Ive met Steven many times and
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