基于SWOT分析的株洲油茶产业发展研究.pdf
第52卷第1期贵州林业科技Vol52No1
2024年3月GuizhouForestryScienceandTechnologyMar.2024
基于SWOT分析的株洲油茶产业发展研究
杨媛媛
(株洲市林业局ꎬ湖南株洲412000)
摘要:油茶是我国特有的木本食用油料树种ꎬ具有不与粮争地的独特优势和发展潜力ꎬ对维护国家粮油安全、
助力乡村振兴有重要作用ꎮ本研究采用SWOT分析方法ꎬ从自然条件、交通条件、产业基础和科技支撑等方面
总结株洲油茶产业的优势ꎬ分析株洲油茶产业存在的劣势ꎬ同时也分析了株洲油茶产业面临的机遇和威胁ꎮ针
对这些劣势和威胁提出了创新产业发展模式、整合资源优势、强化科技赋能和抓牢品牌打造等对策与建议ꎬ为
株洲油茶产业发展提供参考ꎮ
关键词:油茶ꎻSWOT分析ꎻ对策与建议ꎻ株洲
中图分类号:S7944文献标识码:A
CamelliaoleiferaIndustryinZhuzhouofHunanProvinceUsingSWOTAnalysis
YANGYuanyuan
(ZhuzhouForestryBureauꎬZhuzhou412000ꎬHunanꎬChina)
Abstract:Camelliaoleiferaisonetypeofwoodyedibleoiltreespecieswiththepromisingpotentialwithoutcompe ̄
tingwithgrainforland.Camelliaoleiferaindustrycangreatlycontributetothenationalgrainandoilsecurityforru ̄
ralrevitalization.InthisresearchꎬasystematicsummarywasperformedontheCamelliaoleiferaindustryinZhuzhou
CityꎬHunanProvinceꎬChina.SWOTanalysiswasimplementedfromthenaturalenvironmentsꎬtrafficconditionsꎬ
industrialfoundationandtechnologicalsupport.Somechallengeswerealsoproposedtoimprovethestandstructureꎬ
themanagementpatternꎬthederivativesꎬindustrychainꎬinfrastructureꎬcultivationandmarketingmanagement.
Somesuggestionswerethengivenfortheapplicationofnewtechnologyatthesametime.Industrialdevelopment
modecanbepromotedtointegratetheecologicalresourcewithscienceandtechnologystrengthfortheregionalbrand.
Thefindingcanprovideastrongreferenceforthedevelopmentofcamelliaindustry.
Keywords:CamelliaoleiferaꎻSWOTanalysisꎻcountermeasuresandsuggestionsꎻZhuzhouCity
株洲位于湖南省东部ꎬ