以君臣佐使论保健品营销中的产品组合（On the marketing of health care products in the product mix to monarch）.doc

以君臣佐使论保健品营销中的产品组合（On the marketing of health care products in the product mix to monarch） Health care products industry to summarize the successful mostly defined from the model: mengpai succeeded because frying midrib and vitop mode; success is because of pin mode; Xilaijian, like the experience mode, formed only on the mode of. At the same time, health care products in the field of low barriers to entry, quick return of funds, four, fifty thousand yuan can be started, so many successful companies in the development in the brainchild of people believe that the rich theory, believed that they had mastered the best rich tool - model, but their own operation, but also a lot of support the first half of the year, summed up the success attributed to the fast development of the market, the mode of outdated, formed a short-lived theory, but the market is in the reality that, once and now existing mode, people still continue to gain success. So, for health care management, not only on the mode of I think we should from the fundamental operations of product analysis, the product itself and the current market to adapt to the agreement is the core of people buy. The quality of the product determines the operation time, and the operation model determines the success or failure of the operation. And the consumer needs and the operation process to solve various problems called disease, want to successful marketing long-term development method is the right remedy. As the saying goes, western medicine is a temporary solution, and Chinese medicine is a permanent cure. In the operation of enterprises, scientific management is western medicine and solves daily problems. The product system is the traditional Chinese medicine, which determines whether the operation is successful or not. The theory of TCM drugs with the use of monarch, it originated from the emperor : the main disease that Jun, Chen Zuo Jun said that Chen Chen, should make. Is the drug law for the general management of