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国际商务礼仪英文.doc

发布:2016-11-21约1.68万字共21页下载文档
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国际商务礼仪英文 篇一:国际商务礼仪作业(英文版) Business Gift-giving Around the World 武汉大学何坚婷 Abstract: Nowadays, gifts are playing as an important role in international business relations. But different countries have different customs of gift-giving. The paper gives some details about how to make a good business gift-giving in many countries around the world. Key words: significance, different cultures, comparative of business gift-giving Introduction 1.Significance of Gift-giving in Business First of all, in international business dealings, appropriate gift-giving can not only fully show the enterprises culture and academic spirits, but also promote each other#39;s friendship. And then, gift-giving can show people#39;s congratulations, condolences and thanks to others. At the same time, it is also an emotional investment, reducing the emotional distance between people and being conductive to people#39;s communication. 2.Different Cultures#39; View on Gifts Before we start to talk about how to make a good business gift-giving, let#39;s give a view upon different counties in the world, knowing that how the people in different cultures treat the gifts. The first one is America! In America, people like the practical and peculiar gifts very much. For example, if you could give them some small gifts with unique styles or ethnic characteristics, such as the faked terracotta warriors and horses, they will be very happy. American people treat the snails and horseshoe as the mascot. When you present some gifts to them, remember not to make the number of gifts singular, and you should be attention to the packaging.In addition, packaging gifts, do not use black paper, because the black in American eyes was unlucky color. Also, gifts should pay attention to the business end of the conversation. In the UK, people don#39;t like the gifts that are very expensive. It will be taken as a bribe if you give them some precious gifts. Gifts like premium chocolate, a two bottles of wine , and
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