美国消费者对食品价格的敏感性情况分析报告-外文版培训课件.pdf
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CONSUMERSANDMARKETS
Consumerfoodpricesensitivity
intheUnitedStates
Spotlightreport
Highfoodprices,consumers’pricesensitivity,andcurrentattitude
Keyquestionsansweredinthisreport
123
WhatisthecurrentsituationoffoodpricesHowhasfoodpriceinflationimpactedHowhaveconsumersrespondedtofoodprice
andinflationintheU.S.?consumers?inflation?
•Between2020and2023,theconsumerprice•ThreeinfouradultsintheU.S.saidpricewas•Consumersarecuttingbackontheirfood
index(CPI)forfoodgrewby21percentintheimportantwhenbuyingfoodandbeverages.expensesbyswitchingtostorebrandsand
UnitedStates.onlinesaleschannels.
•Priceimpacted82percentofwomen
•ThefoodinflationrateintheU.S.peakedincomparedto70percentofmenwhenmaking•Privatelabelsalesareoutgrowingbranded
2022at9.9percent.grocerypurchasedecisions.productsinthefoodandbeveragesector.
•Theaveragepriceabasketoffoodforanadult•Priceandaffordabilitywerementionedas•GenZandmillennialsarethemainusersof
foramonthwentupfrom168U.S.dollarsinthemainreasonsconsumerscutbackon